Connector Catalog (37 Built-in Modules)
Below is the complete list of connector modules available in the platform, categorized by marketing surface:Analytics & Web Intelligence
- Google Analytics 4 (
google-analytics): Traffic, conversions, event counts, pageviews, and source/medium breakdowns. - Google Search Console (
gsc): Organic search impressions, clicks, CTR, and average position by query, page, and device. - Adobe Analytics (
adobe-analytics): Enterprise web analytics indicators. - Piano Analytics (
piano): Digital analytics and user engagement tracking.
Paid Search & Retail Advertising
- Google Ads (
google-ads): Campaign spend, impressions, clicks, conversions, and CPC across Search, Display, and Video. - Google Ad Manager (
google-ad-manager): Publisher ad serving metrics, impressions, and revenue. - Search Ads 360 (
sa360): Enterprise search ad management performance. - Amazon Ads (
amazon-ads): Sponsored Products, Sponsored Brands, and Sponsored Display campaign performance. - Amazon DSP (
amazon-dsp): Programmatic display and video ad metrics. - Microsoft Ads (
microsoft-ads): Bing search advertising performance.
Paid Social & Video
- Meta Ads (
meta-ads): Facebook and Instagram ad spend, impressions, reach, link clicks, and post-click conversions. - TikTok Ads (
tiktok-ads): TikTok ad campaign performance, video views, engagement, and spend. - LinkedIn Ads (
linkedin-ads): B2B ad performance, lead generation, impressions, and click metrics. - LinkedIn Company Pages (
linkedin-company-pages): Organic page follower growth, post impressions, and engagement. - Pinterest Ads (
pinterest-ads): Promoted pins performance, impressions, and saved clicks. - X Ads / Twitter (
x-ads): Campaign impressions, engagements, and spend. - YouTube Analytics (
youtube-analytics): Video view counts, watch time, subscriber deltas, and video performance.
Programmatic & Enterprise Display
- DV360 / Display & Video 360 (
dv360): Programmatic demand-side platform impressions, spend, and conversions. - CM360 / Campaign Manager 360 (
cm360): Ad serving and impression tracking. - The Trade Desk (
thetradedesk): Programmatic media buy metrics and impression delivery. - Taboola (
taboola): Native content recommendation campaign spend and clicks. - DoubleVerify (
doubleverify): Ad viewability, brand safety, and fraud verification metrics. - IAS / Integral Ad Science (
ias): Media quality, viewability, and verification indicators.
E-Commerce & Payments
- Shopify (
shopify): Store orders, gross sales, net sales, refund totals, and customer orders. - Stripe (
stripe): Charges, subscription MRR, gross processing volume, and refund transactions. - WooCommerce (
woocommerce): E-commerce sales, order volume, and product metrics. - Square (
square): Point-of-sale sales, transaction counts, and payment volumes.
Email & Customer Engagement
- Klaviyo (
klaviyo): Email campaign performance, open rates, click rates, and email-attributed revenue. - Brevo / Sendinblue (
brevo): Email dispatch stats, deliverability, and campaign responses. - Mailgun (
mailgun): Transactional email deliveries, drops, opens, clicks, and spam complaints.
CRM & Workflow Integration
- HubSpot (
hubspot): Contacts created, deal pipeline stages, deal amounts, and sales activity. - Monday.com (
monday): Project task tracking, workflow milestones, and team productivity.
Mobile & App Analytics
- Adjust (
adjust): Mobile app installs, attribution cohorts, and in-app event tracking. - Strava (
strava): Fitness activity and audience tracking.
System & Custom Feeds
- Google Sheets (
google-sheets): Managed ingestion of custom benchmarks, promo calendars, and manual targets. - GitHub (
github): Development context events (releases, PR deployments, system changes). - Generic (
generic): Custom HTTP webhook and arbitrary tabular data ingestion.
Extensibility & Custom Connectors
Need a connector that isn’t listed here? toorow provides a standardized module contract that allows developers to scaffold and deploy custom connectors in hours.Build a Custom Connector
Read the step-by-step walkthrough for scaffolding custom connectors, defining manifests, and implementing dbt staging models.

